Thursday, February 28, 2019

Apple Celebrating International Women's Day With 'Girls Who Code' Partnership and More Throughout March

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International Women's Day is March 8, but Apple plans to celebrate women throughout the entire month of March with a new Girls Who Code partnership, special Today at Apple sessions at Apple Stores, an Activity Challenge, and more.


First, Apple is partnering with Girls Who Code to support new coding opportunities for girls and young women in the United States. Using Apple's Everyone Can Code Curriculum, 90,000 girls and Girls Who Code Club facilitators in all 50 states can learn to use Apple's programming language Swift.
Swift training will also be provided for club leaders to help expand the number and reach of coding clubs. Apple supports educational opportunities for students of all ages and backgrounds, and advocates for girls’ right to access the same learning opportunities as their male counterparts through its Developer Academies, Everyone Can Code curriculum and work with the Malala Fund and National Center for Women and Information Technology.
Second, in select Apple Stores around the world, visitors can attend over 60 sessions in a new "Made By Women" series throughout March. Sessions with creators will be held in select stores in Singapore, Kyoto, Hong Kong, London, Milan, Paris, Dubai, San Francisco, Chicago, New York City, and Los Angeles.

Third, Apple Watch users around the world can earn an exclusive badge and iMessage stickers when they complete a walk, run, or wheelchair workout of a mile or longer on International Women's Day, which is Friday, March 8 this year.


Fourth, every App of the Day featured in the App Store in March in the United States will highlight an app founded, developed, or led by a woman, including Bumble, TheSkimm, and Stitch Fix. Apple will also be promoting women across Apple Music, iTunes, Beats 1, Apple Books, and Apple Podcasts.

Apple's environmental and social initiatives chief Lisa Jackson:
Women have earned the opportunity to have our ideas shape the future. We're excited to support Girls Who Code as they empower girls to be the developers and tech innovators of tomorrow.
Read more about Apple's International Women's Day initiatives on its Newsroom.



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Siri Shortcuts Expands to American Airlines, Caviar, and Other Apps, Coming Soon to Airbnb and More

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Apple today announced that American Airlines, Dexcom, Caviar, Merriam Webster, and Spectre have added Siri Shortcuts support to their apps this week. Airbnb, Drop, ReSound, and Smarter also plan to add Siri Shortcuts integration to their apps between March and April, according to Apple.


In the Airbnb app, for example, you'll be able to access details on your stay such as the check-in time and Wi-Fi password by setting up a Siri voice command such as "Hey Siri, my Airbnb stay," according to CNET.

Apple says thousands of apps now support Siri Shortcuts, which debuted as a key feature of iOS 12 last year. Apple's examples include Waze, Nike Run Club, Seamless, Instacart, DSLR Camera, Pandora, Tile, Overcast, Evernote, Citymapper, Kayak, Hotels.com, British Airways, VRBO, and The Weather Channel.

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Siri Shortcuts let you create voice and tap-activated automations that can complete multiple complex tasks in just a few seconds. The feature is available in the Settings app under Siri & Search and through the dedicated Shortcuts app.


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Apple Pay Promo Offers 15% Savings on Your Next Order From the Adidas App

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Apple Pay's latest promotion is offering you the chance to save 15 percent off your next order from Adidas. To get the discount, shop for merchandise in the Adidas app, add items to your cart, and pay using Apple Pay on your iPhone or iPad.


At checkout, the 15 percent discount will automatically be applied and no promo code is necessary. This offer lasts through March 6, so be sure to browse the Adidas app soon if you're interested. Note that this promo does not work on the Adidas website.

In the new promo email from Apple today, the company also encourages customers to shop for activewear at places like Allbirds, Outdoor Voices, and lululemon. The new promotion appears to be aimed at those preparing for outdoor workouts in the Spring.

Prior to today's promotion, last week Apple Pay teamed up with Fandango to offer discounts on movie tickets ahead of the 91st Academy Awards.


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The best iPhone 8 and iPhone 8 Plus cases

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Everyone wants to keep their iPhone safe from damage. Here's our pick of the best cases and sleeves out there for the iPhone 8 and iPhone 8 Plus, from the slick and stylish to the ultra-durable.

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Lower-Cost iPad and iPad Mini Refreshes Draw Closer as Apple Files New Models in Indian Database

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Apple has registered two unreleased iPad models with the Bureau of Indian Standards, according to MySmartPrice.


The model identifiers A2124 and A2133 were already registered with the Eurasian Economic Commission in late January alongside five other iPad models, but the Indian filing suggests that a release is drawing closer.


Apple is widely expected to refresh its 9.7-inch iPad and iPad mini in the coming weeks, with each tablet rumored to receive a spec bump, including a faster processor. The 9.7-inch iPad is also expected to feature a larger 10.2-inch display. It would be the first update to the iPad mini since September 2015.

Two new iPad Pro models are also expected in late 2019 or early 2020, but few details are known about them yet.

Related Roundups: iPad mini 5, iPad

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The best iPhone keyboard apps

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There are tonnes of amazing keyboard apps out there for iOS. Whether you're after typing faster on your iPhone or iPad or improving your grammar, these keyboard apps are great alternatives to the standard iPhone keyboard app. And nearly all of them are free

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Apple Watch Sales Comprised Half of Smartwatch Market in 2018

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Apple Watch maintained pole position in the smartwatch market over last year's fourth quarter as global smartwatch shipments continued to grow, according to the latest research from Strategy Analytics.


Apple shipped 9.2 million Apple Watch units during Q4 2018, according to the report, rising 18 percent from 7.8 million units in Q4 2017. Global smartwatch shipments meanwhile grew 56 percent annually to reach a record 18 million units in the same quarter.

Apple's global smartwatch marketshare actually slipped to 51 percent this quarter, down from 67 percent a year ago, but Apple held on to first position with a 51 percent global smartwatch marketshare, while Samsung jumped to second place, overtaking Fitbit and Garmin.

The research corroborates an earlier report from consumer research firm The NPD Group that Apple Watch is the "clear market leader" in the U.S. smartwatch market, but it also underlines the growing threat of rivals like Samsung, which continues to invest heavily in wearables that are compatible with both Android devices and iPhones.
"Apple's global smartwatch marketshare slipped to 51 percent this quarter, down from 67 percent a year ago," said Neil Mawston, executive director at Strategy Analytics. "Apple Watch is losing marketshare to Samsung and Fitbit, whose rival smartwatch portfolios and retail presence have improved significantly in the past year."
Apple doesn't reveal Apple Watch unit sales from its overall earnings. But in a recent earnings call for the first quarter of the 2019 fiscal year, CEO Tim Cook said the company's wearables revenue was being driven by the "amazing popularity" of Apple Watch and AirPods, and that the category was "approaching the size of a Fortune 200 company."

Related Roundups: Apple Watch, watchOS 5
Buyer's Guide: Apple Watch (Neutral)

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