Analyst Believes iPhone 12 Pricing Will Start $50 Higher Even Without EarPods or Charger in Box

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Despite multiple reports indicating that Apple will not include EarPods or a wall charger with iPhone 12 models this year, one analyst believes that pricing will still increase slightly compared to the iPhone 11 lineup.


In a research note provided to MacRumors, analyst Jeff Pu forecasted that iPhone 12 pricing will start at $749 for a new 5.4-inch model, an increase of $50 over the base model ‌iPhone 11‌ for $699. Pu said the price is primarily attributed to the addition of 5G and an OLED display on all ‌iPhone 12‌ models, whereas the base ‌iPhone 11‌ has an LCD.

Due to 5G, Pu believes that the price increase will be "accepted by consumers" and "will not affect demand," but the move would generate controversy nonetheless if the EarPods and wall charger are removed from the box as rumored.

Extrapolating on Pu's prediction, the 6.1-inch ‌iPhone 12‌ would likely start at $799 or $849, so customers who want to stick with the same size display as the ‌iPhone 11‌ could be facing a larger $100 to $150 price increase. It's unclear if a price increase would extend to the Pro and Pro Max models, which currently start at $999 and $1,099, respectively.

This prediction contradicts information shared by Jon Prosser, who said the iPhone 12 lineup will start at $649.

Related Roundup: iPhone 12

Tag: Jeff Pu

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Apple Shares New 'Behind the Mac' Video Featuring James Blake

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Apple this morning shared a new video in its "Behind the Mac" series, which provides a look into the Apple tools used by musician James Blake to create his work.

GRAMMY(R) award winner, James Blake, takes us into his home studio as he works Behind the Mac to put the finishing touches on his latest song, "Are you even real." Editing, looping, pitching, and layering the track in Logic Pro X on his MacBook.

Blake uses Logic Pro X on a MacBook Pro to edit his music after recording it. Apple has been sharing various "Behind the Mac" ads since 2018, with the ads featuring artists, musicians, app developers and other creatives who do their work on Apple's Macs.

Tag: Apple ads

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OWC's ThunderBay Flex 8 Storage and Expansion Tower for Macs Now Available

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Popular Mac accessory maker OWC today announced the launch of its ThunderBay Flex 8 tower for media professionals, offering eight drive bays, a handful of ports for connecting peripherals, and a PCIe slot for expansion capabilities, all connected to your Mac over Thunderbolt 3.


The ThunderBay Flex 8 resembles a black version of the Power Mac G5 and original Mac Pro design, and it opens up to reveal eight SATA/SAS drive bays capable of accepting both 3.5-inch and 2.5-inch drives, with the top four bays also able to accept U.2/M.2 NVMe drives. There's also a PCIe x16 connector/x4 lane slot for adding cards such as audio/video capture or additional SSD storage.


Near the bottom of the front of the ThunderBay Flex 8 is a string of ports for connecting peripherals, including a pair of 10Gb/s USB-A ports, a 10Gb/s USB-C port, and CFexpress and SD 4.0 card readers. On the rear of the tower are a pair of Thunderbolt 3 ports (one upstream and one 15W downstream) and a DisplayPort 1.4 port.

Pricing on the ThunderBay Flex 8 starts at $1,299 for just the enclosure, or it can be ordered with various combinations of drive types and capacities that can push a maxed-out configuration to nearly $8,000.

Note: MacRumors is an affiliate partner with OWC. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Tags: OWC, ThunderBay

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First glimpse of iPhone 12 packaging

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Box insert leaked, showing no space for EarPods or charger

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14-Inch MacBook Pro With Mini-LED Display Expected to Enter Production in 2021

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Apple suppliers will begin competing to win manufacturing orders for new 14-inch and 16-inch MacBook Pro models with Mini-LED displays in the first quarter of 2021, according to Taiwanese research firm TrendForce.


Rumors of a 14-inch MacBook Pro have surfaced since Apple replaced the 15-inch MacBook Pro with a new 16-inch model last year. Apple analyst Ming-Chi Kuo has previously said that Apple plans to release at least six Mini-LED products by the end of 2021, including 14-inch and 16-inch MacBook Pro models, so reports are beginning to align.

Mini-LED displays offer many of the same benefits as OLED displays on the latest iPhones, including high brightness and high contrast ratio. The panels could also allow for thinner and lighter product designs.

As part of WWDC last month, Apple announced that it will be switching to its own custom-designed processors for Macs starting later this year, and it expects the transition to be completed in around two years. Given this timeframe, it is certainly possible that these 14-inch and 16-inch MacBook Pro models will be powered by Apple Silicon.

TrendForce also expects Apple to release a 12.9-inch iPad Pro with a Mini-LED display in the first quarter of 2021, in line with recent rumors. The research firm expects the device to have a 5nm-based A14X chip. As with iPhone 12 models, the next iPad Pro models are also expected to feature 5G connectivity.

Related Roundup: MacBook Pro

Tags: TrendForce, Mini-LED

Buyer's Guide: 13" MacBook Pro (Buy Now), 16" MacBook Pro (Caution)

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Intel Shares Details on Thunderbolt 4, Launching Later This Year

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Intel today shared some new details on the upcoming launch of Thunderbolt 4, which is set debut later this year.


While Thunderbolt 4 won't deliver any increase over the maximum 40 Gb/s available on Thunderbolt 3, there are some notable improvements such as universal cables up to two meters long without needing to resort to active cables that omit support for slower USB standards as on Thunderbolt 3, the ability to support docks and other accessories with up to four Thunderbolt 4 ports (one upstream, three downstream), and more.

Thunderbolt 4 certification requirements include:

• Double the minimum video and data requirements of Thunderbolt 3.
  
  • Video: Support for two 4K displays or one 8K display.
  
  
  • Data: PCIe at 32 Gbps for storage speeds up to 3,000 MBps.
  
  
• Support for docks with up to four Thunderbolt 4 ports.


• PC charging on at least one computer port.


• Wake your computer from sleep by touching the keyboard or mouse when connected to a Thunderbolt dock.


• Required Intel VT-d-based direct memory access (DMA) protection that helps prevent physical DMA attacks.

Thunderbolt 4 ports and cables are fully backward and cross-compatible with USB4, Thunderbolt 3, and other USB standards, and it continues to use the USB-C physical connector design.


Thunderbolt 4 will be coming first to Intel's upcoming Tiger Lake processors for notebooks, with separate 8000-series controller chips coming later this year.

Apple, of course, has just announced that it will be transitioning away from Intel processors to its own Apple Silicon chips across its Mac lineup over the next couple of years, and it remains to be seen how Apple will handle Thunderbolt support going forward. The A12Z-based Mac mini units Apple is distributing to developers to help them prepare their apps for the transition do not include any Thunderbolt 3 ports.

Tag: Thunderbolt 4

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Best iPhone SE 2 (2020) deals

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The iPhone SE 2 is Apple's smallest and most affordable smartphone. Here's where you can pick one up now SIM-free or on contract and get it as quickly as the next day for free.

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