Vaporizer Manufacturer PAX Calls on Apple to Rethink Vaping-Related App Ban

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Apple last week removed all vaping-related apps from the App Store and updated ‌App Store‌ guidelines to prohibit apps that facilitate or encourage the use of vape-related devices.

Apple never allowed apps that sold vape cartridges, but it did allow apps that offered up vape-related news or provided controls for vape devices. Some companies, such as PAX, relied heavily on Apple's ‌App Store‌ to add technology to vaporizer devices and those companies are unhappy with Apple's recent ban.


PAX today penned a missive calling on Apple to rethink its decision as PAX creates several vaporizers that are designed to be controlled and customized through iOS and Android apps. The now-banned PAX Mobile app, for example, let PAX vaporizer users do things like adjust the vaporizer temperature, set parental controls, verify the authenticity of cartridges, and change the colors of the lights on the devices.

PAX says that while it respects Apple's leadership, it is concerned with Apple's ban because it prevents consumers in legal stages from "having access to important information and the ability to better control their cannabis experience."

Apple decided to ban all vaping-related apps after the Centers for Disease Control and Prevention reported 2,172 lung injury cases linked to e-cigarette or vape products containing vitamin E acetate, found primarily in products "informally" sourced from friends, family, or in-person or online dealers.

In a statement, Apple said that it agrees with the CDC's opinion that the spread of vaping devices is a "public health crisis and youth epidemic," which is why the apps were pulled.

We take great care to curate the ‌App Store‌ as a trusted place for customers, particularly youth, to download apps. We're constantly evaluating apps, and consulting the latest evidence, to determine risks to users' health and well-being.

Recently, experts ranging from the CDC to the American Heart Association have attributed a variety of lung injuries and fatalities to e-cigarette and vaping products, going so far as to call the spread of these devices a public health crisis and a youth epidemic.

We agree, and we've updated our ‌App Store‌ Review Guidelines to reflect that apps encouraging or facilitating the use of these products are not permitted. As of today, these apps are no longer available to download.

According to PAX, it aims to deliver technology to allow adults to make "educated, informed choices." The company cites its new PodID feature, which is designed to offer consumers "unprecedented access" to the information about what is in vape pods, including strain information, cannabinoid and terpene profiles, and access to state regulated test results, which could ultimately help vaporizer users avoid illicit and dangerous cartridges.

PAX says that it is hoping to work in partnership with Apple to reconsider the decision and make the PAX Mobile app available once again "in the interest of public health and safety."

Those who have already downloaded the PAX Mobile app on iOS can continue to use it for the time being, and it's still available on Android devices. PAX says that all PAX devices can be used without the app and temperature can be changed on the device alone.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Tags: App Store, App Store Review Guidelines

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Apple Hiring to Build 'Next Generation of Media Apps for Windows'

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Apple is looking for software engineers to build "the next generation of media apps for Windows" according to a new Apple job listing shared earlier today by Microsoft-focused site Neowin.

In macOS Catalina, Apple eliminated the iTunes app and replaced it with new Music, Podcasts, and TV apps, but similar changes were not made to Apple's iTunes for Windows app. Windows 10 users currently need to access services like Apple TV+ and Apple Music on the web, which is not ideal.


Apple's existing iTunes and iCloud apps are quite old and could benefit from being overhauled. The job listing suggests Apple may be aiming to introduce Windows apps that are similar to what's offered on Mac.

The Media Apps team is looking for a creative Senior Software Engineer to work on the next generation of media apps for Windows. You will help build innovative features that will delight millions of customers around the world.

You possess strong skills in the areas of application design, solid API design principles and have a strong understanding of customer and workflow issues. You have a history of shipping large volume consumer product successfully. You are a well-rounded developer who is not afraid to question assumptions. You have an excellent written and oral skills. You love collaborating under tight deadlines.

If you love music and you are passionate about writing code, and want to work with world-class engineering teams that ship to millions of users, the Media Apps team is the place for you.

The job listing says that experience with UWP is a "big plus," with UWP standing for Universal Windows Platform. With UWP support, Apple could create apps that would work on Xbox One and various Windows 10 platforms.

An ‌Apple TV‌+ app built using the Universal Windows Platform would allow the service to be accessed on the Xbox One, expanding ‌Apple TV‌+ to platforms beyond smart TVs, Apple devices, and set-top boxes.

Tags: Microsoft, Windows

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16-Inch MacBook Pro Hands-On: Benchmark and Performance Tests

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Apple's new 16-inch MacBook Pro came out last week, and the new machine features a larger display, more maximum RAM, and higher maximum storage, all features designed for Apple's pro user base.

The 16-inch ‌MacBook Pro‌ is using the same 9th-generation Intel processors that were used in the 15-inch ‌MacBook Pro‌ models released in May, but there's a new thermal architecture that Apple says boosts performance. We went hands-on with the new 16-inch ‌MacBook Pro‌ to test those claims, putting it through real world tests and benchmarks.

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We tested the base 8-core model, which is the higher-end model priced at $2,799. It has a 2.3GHz Intel Core i9 processor (turbo boost up to 4.8GHz), an AMD Radeon Pro 5500M GPU with 4GB GDDR6 memory, a 1TB SSD, and 16GB 2666MHz DDR4 RAM.

Starting off with Geekbench 5 testing, the 16-inch ‌MacBook Pro‌ outshined the similarly specced 15-inch model that was released earlier this year when it came to multi-core performance.

The 16-inch machine earned a single core score of 989 and a multi-core score of 6733, while the 15-inch machine scored 972 in the single-core test and 5781 in the multi-core test. That's an increase of 16.5 percent, which is a decent performance boost considering these machines have the same processor.

There are even more significant gains with the new 5500M GPU. In an OpenCL test, the 16-inch ‌MacBook Pro‌ scored 30608, compared to the 15-inch ‌MacBook Pro‌'s score of 17904, and in a Metal test, the 16-inch ‌MacBook Pro‌ scored a 29840 vs. the 15-inch ‌MacBook Pro‌'s score of 19065.

Combined, the updated GPU and the new thermal architecture of the 16-inch ‌MacBook Pro‌ have brought some notable performance improvements. Of course, benchmarks aren't reflective of real world usage, so we also did some testing of apps pro users might take advantage of.

In Final Cut Pro X, we exported a five minute 4K video while also running other apps at the same time to test export conditions under heavy RAM usage. The export took two minutes and 35 seconds, half the time of the video.

Conducting the same test in Premiere Pro (with apps like Safari and QuickTime running) the five minute video took three minutes and five seconds to export. These times are similar to what we see with a baseline 2017 iMac Pro.

We also tested Photoshop with multiple other apps open in the background, including Safari with a ton of tabs. The machine was using upwards of 70 percent of the 16GB RAM, but performance was solid with no issues. The fans kicked in of course, but that's to be expected.

It's worth noting that in these tests, the ‌MacBook Pro‌ got just as hot as other i9 MacBook Pros that experienced thermal issues in the past, but power and performance were not throttled per the Intel Power app.

All in all, the new 16-inch ‌MacBook Pro‌ is performing well, and the updated thermal architecture has indeed had a significant positive effect on power management and thermal regulation. The 16-inch ‌MacBook Pro‌ is speedy, stable, and a solid option for the pro user base these machines are designed for.

What do you think of the 16-inch ‌MacBook Pro‌'s performance? Let us know in the comments.

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Apple CEO Tim Cook: 'Think Different' Still Embedded at Apple 'Very Deeply'

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Apple CEO Tim Cook this afternoon attended the Salesforce Dreamforce 2019 event, where he sat down with Salesforce CEO Marc Benioff to discuss how Apple and Salesforce "ignite productivity" on mobile devices.

During the talk, Cook did share some of the ways that Apple and Salesforce work together, but he also covered many of his favorite talking points on Apple's values, environmental efforts, privacy focus, and his memories of Steve Jobs.


On innovation, Cook said that many people confuse with innovation change, and Apple's focus on innovation is its secret.

So many people confuse innovation with change and they become convinced that innovation is just change, but we [Benioff and Cook] and our companies recognize that innovation is about making things better, not just changing them. That requires a depth of thought beyond change. That's Apple's secret.

Cook said that Apple's goal is to make the best products and enrich people's lives. "If we can't do both of those, we pass and go to the next thing," said Cook, explaining that Apple works on just a few things, but tries to do those well.

We've never set the objective to be first, we've always set an objective to be the best. We never set out to make the most, but to be the best. Make the best. That north star has helped guide us through the temptations of going for market share and other kinds of things. We just want to make the best products.

Cook then asked who in the audience owns an iPhone, and made a joke: "If you own an Android," he said, "We recycle those at the Apple Store."

The discussion turned to Steve Jobs, as Jobs unveiled multiple products at the venue where the Dreamforce event is taking place. "I can feel him and his presence whenever I come here," said Cook. "A lot of memories here."

When people think of Steve, they think about products. But I really think of the simple things that he did. Every day, he left the office before I did, but he would always stop by my office before he left and exchange notes on the day. It's the simple things like that - the friendship - that I hold. I remember him more than once rehearsing on the stage and sort of going way off script in a way that only he could do and making people laugh along the way.

Cook went on to discuss Apple's values, emphasizing the company's privacy efforts, DACA advocacy, use of 100 percent renewable energy, efforts to get its suppliers to also use renewable energy, and an "audacious goal" of using only recyclable materials. "We stretch ourselves well beyond what we're currently able do to and we want to leave the world better than we found it," said Cook. "That's very important to us.

The thing that we needed to do at Apple was keep innovating while staying true to our values. It's not simply enough to just innovate, we have to stay true to our values. We care deeply enough that we embed privacy in all of our products. [...]

We've doubled down on this many, many times. We've looked in the mirror hard because we want to be a steward of the earth. We didn't want to do the things you're legally required to do, we wanted to go way beyond that.

Cook said that Apple wants to be the "ripple in the pond" when it comes to taking on goals like improving the environment and advocating for equality and human rights. "We don't want to market, we want to do," he said. "We want to make a difference." He went on to say that Apple doesn't want other companies to copy Apple products, but Apple does want people to "copy us this way."

He also explained that the well-known "Think Different" slogan is still a major part of Apple's culture.

Think different is still embedded in Apple very deeply. We don't want to play the game as it's been designed for decades or centuries, we want to play a new game. People are so smart you can generally believe that you can do things in the same manner and you're not going to get a better result than people have gotten for decades - you have to come up with a new way of thinking.

Cook also unveiled his own personal purpose and what he believes people should strive for.

At some point, you recognize the reason we are all here is to help somebody else. That is the sole reason we are here. Once you get that in your head, as it turns out, life gets so much simpler. So much simpler. And that's how I view it.

Using that as a north star, you can make a lot of decisions that can be very complex, and you can make them pretty simple. That you're here in the service of other people. That it's not about you. I very much deeply believe that.

Cook's full discussion with Mark Benioff is available on the Salesforce website with additional insight into Apple's work with Salesforce, its values, and more.

Tag: Tim Cook

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Apple Student Discount Guide: Savings for Students and Teachers

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If you're a student or a teacher, you should know that Apple offers educational discounts on a variety of Apple products, along with cheaper Apple Music subscriptions and more.

This guide provides details on the educational benefits that you can get from Apple as a student or a teacher along with eligibility requirements.

Apple's Educational Site

Apple has an entire separate site that's dedicated to students and teachers who are interested in buying Apple products at a discount, with the products listed at their educational pricing.

The EDU store offers a discount on all Mac and all iPad models. With the EDU discount, for example, the entry-level MacBook Air is available for $999 instead of $1099, a discount of $100, and the ‌iPad‌ is available for $309 instead of $329.


Discounts available vary based on price point, but are right around the 10 percent mark. You'll see the biggest discounts on Apple's most expensive items, such as the iMac Pro, which is marked down by $400.

Apple does not offer educational discounts on the iPhone, Apple Watch, HomePod, Apple TV, AirPods, or Apple accessories.

Eligibility

According to Apple's EDU sales policies in the United States, the following people are eligible to make a purchase from the EDU store:

• Students attending a higher education institution, such as a university.


• Faculty and staff of higher education institutions.


• Any employee of a public or private K-12 institution in the United States, including school board members or appointed members (like PTA or PTO executives).


• Homeschool teachers.


• Parents who have a student attending a public or private higher education institution.

In reality, in the United States, there is no hard check for making a purchase from the educational store. There's no need to verify school attendance or place of employment, so technically, anyone can make a purchase from the EDU store.

Apple does, however, require customers to check a box that confirms they're a member of one of the defined groups and eligible to make a purchase, so there could potentially be consequences for those who are not, in fact, eligible and attempt to make a purchase.

Purchase Limits

Faculty, staff, and students making a qualified purchase from the EDU store can purchase the following discounted products each academic school year:

• 1 desktop Mac


• 1 Mac mini


• 1 Mac notebook


• 3 iPads


• 2 software titles

EDU Discounts Outside of the U.S.

Apple offers educational discounts outside of the United States, and the method of verification varies by country.

In the UK, for example, enrollment must be verified using the UNiDAYS service or through Apple using a student ID or university acceptance letter. Not all countries require this level of verification, so it's best to look at the educational site for the country where you live.

Discounted ‌Apple Music‌

Students who are enrolled in degree-granting colleges and universities can join ‌Apple Music‌ for $4.99 per month for up to 48 months in total.


Getting a discounted ‌Apple Music‌ subscription requires validation through UNiDAYS, a validation service that makes sure you're actually a student.

Discounted ‌Apple Music‌ subscriptions are available in more than 80 countries.

Continuing an ‌Apple Music‌ subscription will require yearly verification through the UNiDAYS service. At the end of 48 months or when student status expires, a student ‌Apple Music‌ subscription will become an individual subscription at $9.99 per month.

Free ‌Apple TV‌+ (‌Apple Music‌ Required)

All students who have a verified student subscription to ‌Apple Music‌ will also get free access to ‌Apple TV‌+, Apple's streaming television service.


‌Apple TV‌+ is normally priced at $4.99 per month. Student access can't be shared with Family Sharing and is for the student only. A list of countries where ‌Apple TV‌+ is available can be found on Apple's website.

Discounted Software

Students, teachers, and school faculty members can get a software bundle that includes all of Apple's pro apps for video and audio editing.


That includes Final Cut Pro X, Logic Pro X, Motion 5, Compressor 4, and MainStage 3. Restrictions are the same as when making an ‌iPad‌ or Mac purchase through the EDU store in the United States.

Verification is not required in the U.S. to purchase the bundle, but it may be required in other countries.

Back to School Events

Apple holds Back to School promotions every year for multiple countries, with the promotion typically offering free Beats headphones with the purchase of a Mac or ‌iPad‌.


The Back to School promotion usually takes place in the U.S., Mexico, Canada, and multiple countries in Europe right around July, while Back to School Apple sales in Australia, New Zealand, South Korea, and Brazil happen in January.

Guide Feedback

Have questions about Apple's educational discounts, notice something we left out, or want to offer feedback on this guide? Send us an email here.


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